How Much Is Linkedin Sales Navigator

Have you ever wondered if the benefits of LinkedIn Sales Navigator outweigh the cost?

The pricing for Sales Navigator can seem daunting at first, but understanding the different plans and their corresponding features can help you make an informed decision.

Before dismissing it as too expensive, consider the potential return on investment and the value it can bring to your sales and marketing efforts.

There are several factors to consider when analyzing the cost of Sales Navigator, and the right plan for you will depend on your specific needs and goals.

Understanding the pricing tiers and features can help you determine if LinkedIn Sales Navigator is a worthwhile investment for your business.

Key Takeaways

  • Sales Navigator offers different pricing tiers and options, ranging from the Core (Professional) plan to the Advanced (Team) plan and the Advanced Plus (Enterprise) plan.
  • Opting for an annual subscription can result in significant savings compared to the monthly option, with all plans available at a 25% discount for annual payments.
  • Sales Navigator Core provides advanced search filters, InMail feature for direct prospect outreach, Account Hub for lead prioritization, and SNAP integration for seamless connection with other sales tools.
  • Sales Navigator Advanced and Advanced Plus offer additional features such as Smart Links for content sharing, TeamLink for leveraging collective connections, and custom account lists and CRM data integration for enhanced sales capabilities.

LinkedIn Sales Navigator Pricing Tiers

Choose the pricing tier that best suits your needs with LinkedIn Sales Navigator’s three options:

  • Sales Navigator Core (Professional): This tier, priced at $99/month or $959.88/year, offers advanced features for individual sales professionals.
  • Sales Navigator Advanced (Team): If you’re part of a sales team, this tier at $149/month or $1,300/year provides collaborative tools for effective team selling.
  • Sales Navigator Advanced Plus (Enterprise): For large enterprises with custom needs, the Sales Navigator Advanced Plus (Enterprise) plan, starting at $1,600 per seat per year, offers tailored solutions to meet specific requirements.

All plans are available at a 25% discount for annual payments. While the exact pricing for Sales Navigator isn’t listed on the LinkedIn website, you can explore the options through a free trial or demo to discover the best fit for your business.

With these pricing tiers, Sales Navigator provides a range of features and search capabilities to elevate your sales strategies, empowering you to connect with the right prospects and grow your business effectively.

Annual Vs. Monthly Cost

When considering the pricing options for LinkedIn Sales Navigator, it’s essential to weigh the benefits of annual versus monthly costs for each plan. Here’s what to consider:

  1. Cost Savings:

Opting for an annual subscription for Sales Navigator Core can save you $137.88 per year compared to the monthly option. Similarly, with Sales Navigator Advanced, you could save $188 if you choose the annual plan over the monthly one. The annual cost for Sales Navigator Advanced Plus starts at $1,600, and by paying annually, prices drop by 25%, resulting in significant savings over the monthly cost.

  1. InMail Credits:

Both the monthly and annual plans for Sales Navigator offer a certain number of InMail credits. However, with the annual subscription, you get the full allocation of InMail credits upfront, which can be beneficial for those who foresee heavy usage.

  1. Employee Data Integration:

If you require employee data integration, the annual plan might offer a more attractive solution. It allows for better budgeting and planning, and it often comes with additional features and benefits, making the annual cost worth the investment.

Sales Navigator Core Features

sales navigator key features

Considering the pricing options for LinkedIn Sales Navigator, it’s important to now explore the core features offered in the Sales Navigator Core plan.

Sales Navigator provides a comprehensive set of tools to help you find the right leads and build meaningful connections. With advanced search filters and Relationship Explorer, you can efficiently find potential customers and segment them based on buyer personas for targeted outreach.

The InMail feature allows you to reach out to prospects directly, with 50 messages included each month.

The Account Hub helps you prioritize and manage leads, providing recommendations for both leads and accounts.

The SNAP integration seamlessly connects Sales Navigator with other sales tools, ensuring efficient workflow.

Additionally, the Relationship Map feature visualizes connections and relationships, while the mobile app offers on-the-go access.

With saved leads, custom lists, and personalized alerts, you can easily organize and track prospects.

These core features of Sales Navigator empower you with the tools needed for effective lead generation and relationship building.

Sales Navigator Advanced Features

Sales Navigator Advanced Features offer additional tools and capabilities to further enhance your lead generation and sales strategies. By leveraging these advanced features, you can stay ahead in the competitive landscape and maximize your sales potential.

The following advanced features are included in the Sales Navigator subscription service:

  1. Smart Links: Share content seamlessly and gain insights into engagement with Smart Links, enabling you to understand how your shared content is performing and resonating with your target audience.
  2. Enterprise Tools: Access enterprise-grade tools such as Single Sign-On (SSO) and integration of employee data, providing a comprehensive platform for large-scale lead generation and sales management.
  3. TeamLink: Leverage your team’s collective connections to discover new leads and expand your network, tapping into the power of collective intelligence for enhanced sales opportunities.

These additional features empower you to track engagement, integrate enterprise tools for seamless operations, and leverage team connections for extensive lead generation. With Sales Navigator Advanced Features, you can create custom account lists, validate and integrate CRM data, and enhance your search capabilities for a more efficient and effective sales process.

Sales Navigator Advanced Plus Features

enhanced sales navigator features

To maximize your sales potential and enhance your lead generation strategies, the Sales Navigator Advanced Plus Features offer a comprehensive suite of specialized tools tailored for enterprise needs.

With advanced CRM updates and integration capabilities, Sales Navigator Advanced Plus can help your sales team effectively track and manage customer relationships. This premium LinkedIn offering is geared towards large businesses, providing advanced enterprise integrations that offer tailored solutions for the specific needs of your enterprise.

The features of Sales Navigator Advanced Plus go beyond basic lead lists, offering custom lists and data validation to ensure that your customer information is accurate and up-to-date. By leveraging these advanced features, your sales team can improve productivity and efficiency, finding innovative ways to connect with and convert leads.

Sales Navigator Advanced Plus is designed to help your team save time and streamline processes, ultimately driving better sales outcomes for your enterprise.

Evaluating Sales Navigator’s Value

When determining the value of Sales Navigator, focus on its unique features and how they align with your enterprise’s specific sales needs. LinkedIn Sales Navigator Advanced Plus offers a range of features to help sales professionals find and connect with potential leads, track and evaluate their interactions, and prioritize and manage their accounts effectively.

Here are some key factors to consider when evaluating the value of Sales Navigator:

  1. Advanced Search Functionality: The ability to search for the right people and use Relationship Explorer for building connections can significantly enhance your lead generation and outreach efforts.
  2. Integration and Mobility: Seamless integration with other sales tools through SNAP and Outlook web, along with a mobile app for on-the-go access, can improve productivity and efficiency for your sales team.
  3. Lead and Account Management: The Account Hub feature, Relationship Map, and custom lists and alerts can help sales professionals prioritize, visualize, and manage their leads and accounts more effectively.

Considering these features, Sales Navigator can be a valuable tool for sales professionals looking to choose a solution that aligns with their specific sales needs. When creating an account, carefully assess how these features can support your enterprise’s sales strategies and goals.

Maximizing InMail Credits

optimizing inmail credit usage

Maximizing InMail credits can significantly enhance your lead generation and outreach efforts, allowing you to engage with potential leads outside of your network and build meaningful connections.

With LinkedIn Sales Navigator Advanced Plus, you can track and choose the most relevant leads to reach out to through InMail.

To make the most of your credits, ensure that your message content is compelling and personalized. Share content that adds value to your prospects, positioning yourself as a thought leader in your industry.

Encourage your team members to engage actively on LinkedIn to earn more InMail credits collectively.

Incorporate InMail into your sales process, using it strategically to nurture leads and move them through the sales funnel.

Frequently Asked Questions

Do I Need Both Linkedin Premium and Sales Navigator?

You don’t necessarily need both LinkedIn Premium and Sales Navigator. Sales Navigator offers additional lead generation tools and contact management features beyond what Premium offers. Consider evaluating your specific needs to determine the best fit.

Is Sales Navigator in Linkedin Free?

Sales Navigator in LinkedIn is not free; however, it does offer a free trial. It provides advanced search filters, lead alerts, custom lists, and more. User reviews highlight its industry benefits and integration possibilities. Pricing options cater to various sales strategies.

Is Linkedin Sales Navigator Worth It?

Sales Navigator offers advanced search and relationship-building tools, prioritizing and managing leads. It provides a seamless user experience, but pricing may be steep for some. Consider alternatives and weigh ROI based on your target audience’s needs. Integration capabilities and training resources are available.

Does Linkedin Sales Navigator Cost Money?

Yes, LinkedIn Sales Navigator does cost money, with pricing plans ranging from $99 to $1600 annually. The platform offers advanced search, lead alerts, Smart Links, and enterprise tools, making it ideal for lead generation and sales professionals.


In conclusion, when deciding on a LinkedIn Sales Navigator plan, consider the features that best suit your sales or marketing needs.

The annual pricing option offers a 25% discount, making it a cost-effective choice.

Whether you choose the Core, Advanced, or Enterprise plan, Sales Navigator offers valuable tools to help you reach your sales goals and maximize your networking potential.

Choose the plan that aligns with your business objectives and budget to make the most of Sales Navigator.

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